Today’s consumers seek cognitive benefits in everyday products – infographic

The new consumer – the disrupted consumer – has emerged from a period of uncertainty. They’re taking their health into their own hands and practicing proactive care. A recent attitude and usage study funded by Balchem, "the Consumers’ Redefined Path to Wellness," revealed unique insights into the minds of today’s consumers. Cognition ranks amongst the top health benefits according to the study.

Download now and learn more about this consumer and how Balchem’s cognition solutions can meet their needs.